LifeWorking Coworking is a network of fully furnished, productive and collaborative work spaces for individuals, businesses and teams. Whether full-time, part-time or just-in-time workplace, LifeWorking Coworking provides a focus-rich environment away from distractions for entrepreneurs, employees and teams.
LifeWorking Coworking opened its doors in October 2016 and have been very successful at attracting new members. RED Communications was engaged to revisit their brand messages and marketing focus. We began by interviewing their current members to understand the unique value that LW/CW provides. Then we assisted in developing the right messages for their updated website, advertising, public relations and social media channels.